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Media Awareness


Media Literacy is an important strategy to prepare students for online activities and to meet the requirements of our Provincial Program of Studies. The Media Awareness Network (MNet), is home to one of the world’s most comprehensive collections of media education and Internet literacy resources.

What is MNet?

MNet is a Canadian nonprofit organization that has been pioneering the development of media literacy programs since its incorporation in 1996. Members of our team have backgrounds in education, journalism, mass communications, and cultural policy. Working out of offices in Ottawa and Montreal, we promote media and Internet education by producing online programs and resources, working in partnership with Canadian and international organizations, and speaking to audiences across Canada and around the world.

MNet focuses its efforts on equipping adults with information and tools to help young people to understand how the media work, how the media may affect their lifestyle choices and the extent to which they, as consumers and citizens, are being well informed. MNet also provides reference materials for use by adults and youth alike in examining media issues from a variety of perspectives.

The web site provides parents, teachers and librarians with practical information and hands-on activities to help give kids the "cyber smarts" they need to make wise and safe online decisions. The web site can be accessed at the Media Awareness Network:


Specific Media Awareness Resources


E-mail stands for electronic mail—which unlike regular mail—is almost instantaneous, no matter how distant the correspondents. It's the most common way to contact people on the Internet; and it also enables users to send computer files of almost any kind—documents, graphics, video clips, and so on.

Teaching Kids to be Safe and Responsible Online

With many thousands of students using the Internet at school, chances are that they may access more than educational information when they go online. From their homes, they're also likely to encounter a wide range of entertainment, information, marketing content and interactive communication on the Internet.

Recommended Teaching Kits

In this section, you'll find a selection of Canadian teaching kits—resource packages comprising of copyright-cleared videos, CD-ROMs and teaching guides.

Media Education in Alberta

This section comprises a curricular overview (below), as well as information about professional development for media education, and about Alberta’s provincial media education association, the Alberta Association for Media Awareness (AAMA), in the sidebar.

Young Canadians In A Wired World: The Students' View. Final Report (2001)

The survey Young Canadians in a Wired World: The Students' View was carried out by Environics Research Group for the Media Awareness Network. The research was funded by the Government of Canada.

BACKGROUNDER - Young Canadians in a Wired World - Phase II

Young Canadians in a Wired World (YCWW) is the most comprehensive and wide ranging survey of its kind in Canada. Building on baseline research conducted in 2001, the study looks at the online behaviours, attitudes, and opinions of more than 5,200 children and youth from grades 4 to 11, in French and English schools in every province and territory in the country.

Statistics on Canadian Youth and E-mail

Use of e-mail by Canadian youth, aged 9-17.

© Copyright 2003. Calgary Board of Education. All rights reserved. Curriculum and Learning Technologies